Katey Ruth Creative

Revenue & Engagement Strategist

I design multi-channel campaigns, manage CRM and marketing automation, and turn data into measurable growth — with 8+ years across marketing, customer success, and campaign strategy.

About me

Katey Frederking

· Multi-channel campaigns
· CRM & marketing automation
· Customer success

I’m a revenue and engagement strategist with 8+ years spanning marketing, customer success, and multi-channel campaign management. I build data-driven campaigns across email, digital, direct mail, and events; manage CRM and marketing automation platforms (Salesforce, Blackbaud, NeonOne, Mailchimp); and lead cross-functional projects that connect audiences with the products and causes they care about.

I’ve supported 200+ campaigns that collectively generated more than $20M, managed 50+ events and product launches remotely, and built onboarding and training programs that improved platform adoption and customer satisfaction. I thrive on collaborative, remote-first teams where strategy, data, and creativity meet.

Let's work together

View My Portfolio

Design & Communications

Bringing ideas to life through creativity, branding, and visual communication that resonates.

Writing & Content Development

Crafting clear, compelling stories and messages that connect, inspire, and drive action.

Fundraising & Marketing Campaigns

Designing data-driven strategies that exceed revenue goals and build lasting donor relationships

Client Voices

"Katey provides well-written pieces in a timely fashion. This is my second time working with her, and it definitely won't be my last!"

- Past Fiverr Client

"Katey wrote a brilliant article and really went above and beyond by looking at my site to find relevant posts to add internal links to, and she even scattered some affiliate opportunities into the post. I wouldn’t hesitate to hire her again. Thanks so much!"